This year, Target represents several Warby Parker stores “Ayeglass”.
The retailer showed on Thursday that he and the seller of glasses are brought to the Warby Parker store in Target stores Five targeted places During the second half of the year.
The first so -called “shops in shops” will be for five purposes located in Willowbrook, Illinois; Bloomington, Minnesota; Brick, New Jersey; Columbus, Ohio; and ecsto, pension.
They will “offer products and services – including glasses, sunglasses, contacts, eye exams and vision tests – corresponding to the current Omnichannel Brand Brand experience,” said Target and Warby Parker. Warby Parker in Target will also be “open” on Target.

On Monday, November 18, 2024, purchases outside the Michael Store in Albania, California. (David Paul Morris / Bloomberg via Getty Images / Getty Images)
Both retailers said buyers can count on additional “Warby Parker in Target” next year “with the opportunity for more in the coming years.”
Ticket | Safety | Last | Variation | Change % |
---|---|---|---|---|
Tgt | Target Corp. | 122.50 | -1,54 |
-1.24% |
Wrby | Warby Parker Inc. | 24.55 | +0.24 |
+0.99% |
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Warby co -chairman Parker Dave Gilboa said the Glasses’ Company was “glad to study a brand new retailer format that brings holistic vision care offers … for more people across the country.”

On February 7, 2022, the Warby Parker glasses were observed in the center of Detroit. (Stephen Zenner/SOPA Images/LightRockket via Getty Images/Getty Images)
Warby Parker has 276 its own stores in the US and Canada. It also leads business online.
The goal was making “shops” before.
Target shares are immersed after unsuccessful sales on the eve of the holiday season
For example, in 2020, retailer concluded a partnership with Ulta Beauty to bring “Ulta Beauty to Target” in the stores for great purposes across the country. The retailer said he was trying to eventually have 800.

The purpose and Warby Parker are united. (Paul J. Richards / AFP via Getty Images / Getty Images)
Other retailers also deepened the stores in the concept of stores.
Kohl’s my deals with the WHP Global, who owns children “R” US, under which the retailer based in Wisconsin began to stand In the Baby Store “r” US stores In stores last fall. He plans to have 200 total.
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Warby Parker was founded in 2010. He stated that her mission is to “inspire and influence the world with a vision, purpose and style – without charging the award.”
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2025-02-28 16:48:00