Ben and Jerry says the maternal company fired its CEO for political activity

Ben and Jerry’s Requirements and his mother’s company Illegally fired CEO David Steve On the occasion of his social and political activity, violating the merger agreement.

The creator of the ice cream based in Vermon, known for its social activity, states in the documents of the court submitted in New York on Tuesday that Unilever reported about his council that he replaced Steve for “commitment to the social mission Ben and Jerry and the integrity of the brand and the willingness to cooperate with the Good Faith.

The company stated that this step emphasized that “Unilever does not adhere to its contractual obligations” in accordance with the merger agreement when Unilever purchased an ice cream manufacturer in 2000 for $ 326 million. It shows that the CEO can only be removed after consultation with the Council Advisory Committee.

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“Unilever announced its decision before the Committee was even appointed and tried to force an independent council to escape, unilaterally dictating artificial and hasty terms,” ​​the court documents said.

Fox Business turned to Ben and Jerry and Unilever for comments.

Ben and Jerry ice cream is stored in a cooler at an event where founders Jerry Greenfield and Ben Cohen handed out ice cream to draw attention to the US Supreme Court’s Supreme Court on May 2021. (Kevin Dietsch/Getty Images)

Ben and Jerry said the merger agreement also “defends the social mission and the integrity of Ben and Jerry’s brands, posing the independent council as” keepers “of the same and are obliged to unequivocally work with the independent council.”

However, the company claimed that Unilever “repeatedly recognized and respected the main responsibility of the independent council for Ben and Jerry Social Mission and Brand IntegrityIncluding Ben and Jerry’s staff if the company is about the questions that Unilever prefers censorship. ”

Since its founding in 1978, Ben and Jerry have been known for their committed propaganda, and the Vermon Icerino Manufacturer was able to preserve the independent board of directors to continue progressive activity even after he sold Unilever in 2000.

But in recent years, a unique transaction structure that allowed Ben and Jerry to break into conflicting issues without intervention, also involved Unilever into a fight.

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The biggest core with lightning began in July 2021, when Ben and Jerry announced that they no longer sell their products to Israelites on the western shore, which the company calls “occupied Palestinian territory”.

(Mike Kemp/In Images via Getty Images)

In 2023, Ben and Jerry stated that Unilever announced that he was selling Ben and Jerry Intellectual Property in Israel, and the occupied Palestinian distributor, which would continue the sale in the settlements-crossing the ice cream producer.

In March 2024 Unilever, the owner of about 400 brands announced the plans to unscrew his ice cream Business – including Ben and Jerry – after more than a century.

On Tuesday, Ben and Jerry said in court documents that Unilever “failed to interact in good faith with the independent council regarding how restructuring retains the rights, duties and commitments stated in the agreements of the parties, including Ben and Jerry’s social mission and the independent council.”